Privacy Policy

Effective Date: 18 June, 2026

MasalaChat ("we", "our", or "us") operates the website https://masalachat.store and provides tools and services to manage, automate, and analyze social media accounts. This Privacy Policy explains how we access, use, and protect your information when you use our platform.

1. Information We Access

We only access information that is necessary to provide our services. This may include:

• Basic profile information (such as name and email address provided during authentication)
• Facebook Pages data (including page names, posts, engagement metrics, and insights)
• Advertising data (including campaign performance, analytics, and reporting information)
• Catalog data (when required for product management features)

All information is accessed securely through official APIs and only after receiving your authorization.

2. How We Use Your Information

The information we access is used solely for the following purposes:

• Managing and operating connected social media accounts
• Providing analytics, insights, and performance reporting
• Improving advertising and marketing effectiveness
• Delivering automation features and platform functionality
• Enhancing the overall user experience

3. Data Storage

MasalaChat does not permanently store user data on its servers. Information is accessed in real time through authorized APIs and processed only as necessary to provide requested services and functionality.

4. Data Sharing

We do not sell, rent, trade, or share your personal information with third parties. Data is used solely for the purposes authorized by the user and may only be disclosed where required by applicable law or legal obligation.

5. Permissions Usage

Our application may request permissions required to provide core platform functionality, including:

• email – to identify and authenticate users
• pages_show_list – to retrieve and display managed Facebook Pages
• pages_read_engagement – to access engagement metrics and Page insights
• pages_manage_ads – to create and manage advertising activities
• business_management – to access business-related assets and resources
• pages_read_user_content – to read posts, comments, and interactions
• ads_management – to manage advertising campaigns
• ads_read – to access advertising performance data and analytics
• catalog_management – to manage product catalogs when applicable

All permissions are requested and used solely to provide features explicitly enabled by users and in accordance with Meta Platform Policies.

6. Data Security

We implement appropriate technical and organizational safeguards to protect information during transmission and access. These measures are designed to prevent unauthorized access, misuse, disclosure, or alteration of data. Because we do not permanently store user information, long-term storage risks are minimized.

7. User Control

You retain full control over your information and connected accounts. Access to MasalaChat may be revoked at any time through your Facebook account settings or by disconnecting your account from our platform. Once access is revoked, we will no longer be able to access your data.

8. Third-Party Services

MasalaChat integrates with third-party services such as Meta (Facebook). Your use of those services is governed by their own privacy policies and terms of service. We are not responsible for the privacy practices of third-party platforms.

9. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our services, technology, legal requirements, or platform policies. Any updates will be published on this page together with the revised effective date.

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